Saltus Built
Carpenters by trade—but more than just tradies—Saltus are timber-frame specialists. With a focus on natural materials and sustainability, they work with architects, builders and homeowners to create custom-designed homes and modular buildings.
Client sector
Property and construction
Project scope
Brand identity
Print collateral
Digital marketing
Uniforms
Signage
Website
Project overview
At an important crossroad in his business journey Shaun, founder of Saltus, was ready for a strategic direction change. A change that called for a rebrand and a completely new identity. One that would help Saltus clearly differentiate their offering. Create a strong brand presence. And position them as artisans and timber specialists in residential construction.
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New branding, brand collateral and a website were crafted that reflect their values of innovation, superior quality and sustainability. Contemporary, fresh and sophisticated, the new identity tells their story and differentiates them as a respected leader in the alternative build industry.
An aspirational brand designed for sustainable growth. An inspirational brand, tailored to connect with customers who value sustainable, thoughtful design.
“Developing the brand for my business was quite daunting. But Laura understood my vision from the start, defining the strategy we needed to move the business forward. She captured everything we want to convey and created a brand image that’s unique and stands out and connects with our ideal customer.”
— Shaun, Saltus Built
